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Everything a journalist, reviewer, podcaster or producer needs to cover The Takedown. Bios, book facts, endorsements, the cover, and author portraits.
Short bio
Alex Wrexford writes on counterfeiting and intellectual-property enforcement after fifteen years investigating counterfeit networks for brand owners. The Takedown is his first book.
Long bio
Alex Wrexford spent fifteen years investigating counterfeit networks for brand owners before he started writing about it. The work took him from customs warehouses and freight depots to courtrooms, and through the unglamorous middle of it: the test buys, the teardowns, the freight manifests that didn't add up, the patient business of tying a hundred fake shops back to one human being. He writes on counterfeiting, intellectual-property enforcement, and the gap between how the fight against fakes is sold and how it actually works. He is dry about the handbags and serious about the rest, having held both a counterfeit car part that would have failed in a crash and a vial of fake cancer medicine. The Takedown is his first book. He is British and works independently.
“I have spent my career taking down listings. This book explains, uncomfortably well, why that was never going to work.”
“Reads like true crime, lands like a field manual. I gave a copy to every founder on my portfolio.”
“The first book that treats counterfeiting as what it is: an attribution problem, not a volume problem.”

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